Throughout our course we have seen an evolution in the concept of sustainability

Throughout our course we have seen an evolution in the concept of sustainability. Firstly, no
actor or leader, at the individual or collective level, can display any strategy without referring
to its “sustainability”. Sustainable development is at all the official discussions, and every day,
experts from all disciplines come together to discuss it. It is therefore legitimate to question
the place and role of tourism in sustainable development. At the same time, the concept of the
environment, without losing its identity, has evolved into the broader concept of sustainable
development. However, these concepts are not identical and are the subject of many
restrictive interpretations. Thus, we can consider that sustainable development is the most
global concept. This is why sustainable development is, in some aspects, a marketing concept;
or rather it must necessarily be taken into account in marketing strategies. To make the
concept of sustainable development more operational, ethics is often associated with its three
founding dimensions: the environment, the economic and the social. But ethics, a political
concept, is not a universal dimension; it can give rise to many interpretations. To get out of
this impasse, some prefer to say that, more than a concept, sustainable development is an
approach, a method of work. The development of the durable tourism substitutes the notion of
durability with that of efficiency. In this perspective, it has a strong political dimension. In
addition, without the support and interventions of public authorities and local authorities,
there is no sustainable development possible. Both objective and work approach, sustainable
tourism advances the idea that it is in everyone’s interest to preserve the future, and there is no
lesser merit. In this context, we are seeing the emergence of terms that all emphasize the
relationship that exist between tourism and the natural environment. We are talking about
green tourism, ecotourism, solidarity and responsible tourism, ethical tourism, and so on. This
verbal inflation marks the relatively new interest of different social actors in the protection of
nature, together with the need to associate tourism with the environment in order to promote
activities that create jobs and incomes.
Sustainable tourism is simply about applying the principles of sustainable development to all
forms of tourism. It is therefore a question of ensuring socio-cultural and ecological balances
while of course promoting the economic development of tourist destinations and businesses.
All accommodation, all transport companies and tour operators are theoretically concerned by
this issue, because the planet is obviously everyone’s business. A hotel in town, a campsite, a
paragliding company, a ski resort, an airline: all have impacts on the territory that they must
try to control at best. However, in practice, some territories and some companies are
distinguished by putting in place practices that are respectful of the environment and
favorable to host populations, while others (unfortunately still the majority) are lagging
behind, with little motivation. By a cause that does not really seem to interest them until now.
This report explicitly addresses the concept of sustainable tourism, its definitions,
stakeholder’s role, issues and limitations, solutions, case studies. We will first see what th